After reading books like: The incomplete: Highsnobiety Guide to Street Fashion and Culture (2018), This is not Fashion: Streetwear Past, Present and Future (2018) and Streetwear: The Insider’s Guide (2007); I gained insight on the large culture of Japanese Streetwear. It’s minimal design and aesthetic is similar to that of Archive Streetstyle. I mixed the two by looking at UX design on dribble (a Pinterest like website for digital design) and and Pinterest for old luxury fashion campaigns for layout inspiration from brands such as Helmut Lang, CDG and more. I decided to show these moodboards for my interview meetings I had with some potential collaborators from the MA UX Design course at LCC.